On the following pages you will find a series of descriptive terms commonly used to characterize people in general. Some of these terms are positive in connotation, others are negative, and some are neither very positive nor very negative.

We would like you to use this list to tell us what you think a successful man is like. In making your judgements, it may be helpful to imagine that you are about to meet a person for the first time and the only thing you know in advance is that the person is a successful man. Please rate each word or phrase in terms of how characteristic it is of a successful man.


The ratings are to be made according to the following scale:

    1 - Not characteristic of a successful man
    2 - Somewhat uncharacteristic of a successful man
    3 - Neither characteristic nor uncharacteristic of a successful man
    4 - Somewhat characteristic of a successful man
    5 - Characteristic of a successful man

01) Curious


02) Consistent


03) High need for power


04) Sympathetic


05) Fearful


06) Adventurous


07) Leadership ability


08) Values pleasant surroundings


09) Neat


10) Uncertain


11) Creative


12) Desire to avoid controversy


13) Submissive


14) Frank


15) Courteous


16) Emotionally stable


17) Devious


18) Interested in own appearance


19) Independent


20) Desire for leadership


21) Frivolous


22) Intelligent


23) Persistent


24) Vigorous


25) Timid


26) Sophisticated


27) Talkative


28) Strong need for security


29) Forceful


30) Analytical ability


31) Competitive







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